[concept]

Lindy, usually I flip all lettering in images to get 'em readable but in this case, there was so much to flip I just decided it won't abstract to the main goal of the graphic (showing the "in-progress") so I went that way. I couldn't use the house if not mirrored because the fade from blueprint to 3D generated has the same angle than the arc and also because the main copy would had lost it's readability (yellow over white / light colored background). At 10 feet away, we can barely see that notifications / measures read in reverse. The customer is more focussing on overall impact than tinny details such this one. I told him why I couldn't do it and he figured out quickly.

If I have a picture of the hood of a big rig, it's easy just to flip the Kenworth nameplate but in this case, it wasn't possible. Image was supplied on a CD by a House Plan firm, flattened with transparency and fade so...

Thanks for comments